Brilliant Ads: Tide, Oura, Lidl
Brilliant Ads This WeekTide, Oura, Lidl & more. Hey, Ad Professor here. This week? Chaos, craft, and campaigns that hit. Buckle up, it’s a good one. Want your social ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help...
Ad Professor Original: Tide
Here's an ad I made for Tide...
Great Ad: Oura
🧪 Principle: The Double Take Step 1: Use a provocative visual/copy combo to interrupt the pattern Step 2: Resolve the tension with product relevance
Great Ad: Natural History Museum
🧪 Principle: The Witty Word Twist Take modern slang or cultural buzzwords and remix them with product- specific language to land a clever hook.
Social Media Ad: Meshki
🧪 Principle: Break The Frame Snap people out of their scroll by breaking the 4th wall...
Social Media Ad: Lidl
🧪 Principle: Clash Cultures for Laughs Put your product in a setting it clearly doesn’t belong in–like fine art– to grab attention and make people smile.
Great TikTok Ad: Specsavers
🧪 Principle: The Interactive Ad Turn your product's benefits into a playful visual, like a word search, to keep people engaged. You want to watch till the very end to reveal all the words. Full ad here. "Your brand is what people say about you when you’re not in the room."
– Jeff Bezos
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The Best Ads Breakdown
The best ads I've collected and the principles that made them scale.
The 9 Best Ads I Ever Made Hey, Ad Professor here. I have a special one for you today. We've now reached 300 million people with our ad ideas! 2 years ago, we started creating ads in public for our dream clients. Today they've been seen by millions of people across Linkedin and X. Which one's your favourite? We’ve helped billion-dollar brands create social campaigns that actually drive results. If you're spending $100K+ per month on ads and want expert help, this is your window. We’re fully...
Brilliant Ads This Week Old Spice, Kith, Aquaphor & more. Hey, Ad Professor here. Can’t trust your CEO or HR nowadays. But you can trust I'll bring you the best ads every Thursday. And here we are. Let's get into it: Want your ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help... APPLY HERE Ad Professor Original: Old Spice Here's an ad I made...
Brilliant Ads This Week Titleist, Nike, Wise & more. Hey, Ad Professor here. Endlessly scrolling socials for good content? But fed up with 98% of ads? Is that another Temu ad? Not here. Only the top 0.1% of the best ads of all time. Let's get into it. Want your ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help... APPLY HERE Ad Professor...