Best Ads This Week: Emirates, Mercedes, Kindred


Best Ads This Week

Emirates, Mercedes, Kindred, and more.


Hey,

It’s your favorite time of the week.

Nothing but the world’s best ads.

Strap yourself in:

Ad Professor Original: Apple AirPods Max

Here's an ad I made for Apple AirPods Max...

We’ve helped multiple billion-dollar companies get their best-performing ads.

If you're spending $50K+ on advertising per month and need help...

Apply here.

Great ad: Emirates

🧪 Principle: Go Big Or Go Home

Emirates put a woman on top of the Burj Khalifa to promote their flight to the UAE.

Watch the full ad here.

Great ad: Mercedes-Benz

🧪 Principle: The 10X Visualization

Social media ad: Kindred

🧪 Principle: Staring Into Their Soul

This ad feels like the dog is staring directly at you.

One of the oldest ad tricks in the book.

Social media ad: Norse Organics

🧪 Principle: Use Your Audience's Language

This ad uses exactly its target audience's language, understanding the pain point completely.

Great TikTok ad: Al Zein Shawarma

🧪 Principle: The Fake Start

You think you're watching an instructional video until you realize it's an ad for a restaurant.

Watch the full video here.


"I collect ads. If they're good enough to get my attention, they're worth saving. You never know when they'll come in handy." - David Ogilvy


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The Ad Professor

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The Best Ads Breakdown

The best ads I've collected and the principles that made them scale.

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