Best Ads This Week: Zoom, McDonald's, Surreal
Best Ads This WeekZoom, McDonald's, Surreal, and more. Hey, I heard you have great taste in ads. Well, you're in the right place. Here are this week's picks:
Ad Professor Original: Zoom
Here's an ad I made for Zoom... We’ve helped multiple billion-dollar companies get their best-performing ads. If you're spending $50K+ on advertising per month and need help... Apply here.
Great ad: McDonald's
🧪 Principle: Speak Your Audience's Language McDonald's made a series of ads based on the 'strange' food trends involving their food. Eg. dipping fries in a milkshake. Relatable.
Great ad: Hiscox
🧪 Principle: The Trojan Horse Hiscox disguised their copyright infringement ads by pretending to be ads for other brands. Genius.
Social media ad: Surreal
🧪 Principle: The Comp Swipe Surreal stealing Kellog's latest ad and inserting their own message into it. Kellog's: The OG Surreal: 0g of sugar.
Social media ad: Real Estate NZ
🧪 Principle: The Facial Expression Test An ad that makes your audience pull a face = A good ad.
Great Tiktok Ad: Brita UK
🧪 Principle: Make Ads That Don't Look Like Ads Brita playfully mocking AI in their latest TikTok. It looks more like a product placement than an ad. 2M views in just a few days. Watch the full video here. "If it doesn’t sell, it isn’t creative."
– David Ogilvy
If you enjoyed this, drop me a reply with what you liked, or just send me a test tube emoji 🧪 The Ad Professor PS. Want more content? Follow me on X: @The_AdProfessor & if you've been forwarded this email, Subscribe here. |
The Best Ads Breakdown
The best ads I've collected and the principles that made them scale.
Brilliant Ads This Week Uber Eats, Dreamies, O2 Mobile, & more. Hey, Ad Professor here. WARNING: Great ads ahead. If you're allergic to great advertising, scroll no further. Consider yourself warned. Ad Professor Original: Uber Eats We’ve helped multiple billion-dollar companies create their best-performing ads. If you're spending $50K+ per month on advertising and need help... Apply here. Here's an ad I made for Uber Eats.. Great ad: Dreamies 🧪 Principle: Break The 4th Wall This cat snack...
Brilliant Ads This Week Chanel, IKEA, Lipton, & more. Hey, Ad Professor here. Back with the best creative, social media and TikTok ads. Sit back, relax and enjoy: Ad Professor Original: Slack We’ve helped multiple billion-dollar companies get their best-performing ads. If you're spending $50K+ on advertising per month and need help... Apply here. Here's an ad I made for Slack.. Great ad: Chanel 🧪 Principle: Nostalgia Is A Helluva Drug One of the best Mother's Day ads of all time. Great ad:...
Brilliant Ads This Week Crocs, Oatly, Hims, & more. Hey, Ad Professor here. As always, I've got the best ads for you. And this week, another special interview with the Head of Marketing at Puma Middle East, Ricardo Amaral. Strap in: Ad Professor Original: Crocs Here's an ad I made for Crocs.. We’ve helped multiple billion-dollar companies get their best-performing ads. If you're spending $50K+ on advertising per month and need help... Apply here. Great ad: Oatly 🧪 Principle: The Social Proof...