Brilliant Ads: Corona, Economist, Canva
Brilliant Ads This WeekCorona, Economist, Canva & more. Hey, Ad Professor here. Missed me since we last spoke? Don't worry, I was just busy gathering the best ads in the world. Here comes your weekly dose: Want your ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help...
Ad Professor Original: Corona
Here's an ad I made for Corona... "Good things take lime" Read that again ;)
Great Ad: The Economist
🧪 Principle: Reframe the Threat In Their Favour Don't fuel fear, offer agency. Offer power back to the reader.
Great Ad: Canva
🧪 Principle: Break The 4th Wall Brilliant use of formatting from Canva's new campaign. Show your audience what happens when they don't use your product.
Social Media Ad: Loop
🧪 Principle: Answer Your Audience’s Prayers Whether in a tweet or Instagram story form, this is a great way to stop the scroll and highlight benefits.
Social Media Ad: Lidl
🧪 Principle: Popular Culture Hijacking Use a popular TV show everyone will recognise and slot your product into it.
Great Creator Ad: Lidl
🧪 Principle: Use Platform Features Instagram introduced a new feature: you press on the screen in the right place, and the video speeds up. This Coffee Shop used it cleverly for an ad. Brilliant. Full ad here. "The consumer isn’t a moron; she’s your wife."
– David Ogilvy
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The Best Ads Breakdown
The best ads I've collected and the principles that made them scale.
Brilliant Ads This Week Nutella, Lynx, McDonald's & more. Hey, Ad Professor here. Another great week for ads and advertisers. Here’s what stood out last week: Want your social ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help... APPLY HERE Ad Professor Original: Nutella Here's an ad I made for Nutella... Great Ad: McDonald's 🧪 Principle:...
Brilliant Ads This Week Uber Eats, Economist, Claro & more. Hey, Ad Professor here. Stop scrolling if you're alergic to great advertising! Consider your self warned... Want your social ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help... APPLY HERE Ad Professor Original: Uber Eats Here's an ad I made for Uber Eats... Great Ad: The Economist 🧪...
Brilliant Ads This Week Tide, Oura, Lidl & more. Hey, Ad Professor here. This week? Chaos, craft, and campaigns that hit. Buckle up, it’s a good one. Want your social ads to perform like the best in the business? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $50K+ monthly on ads and want expert help... APPLY HERE Ad Professor Original: Tide Here's an ad I made for Tide... Great Ad: Oura 🧪 Principle: The Double Take Step 1: Use...