Brilliant Ads: UberEats, Greenpeace, UNICEF & more.
Brilliant Ads This WeekUberEats, Greenpeace, UNICEF & more. Hey, Ad Professor here. Let's stop scrolling past bad ads and study the ones that got it right, shall we? This week's mix: UberEats, Greenpeace, UNICEF & more.
Ad Professor Original: UberEats
Here's an ad we made for UberEats Do you want us to take a look at your ads? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $100K+ monthly on ads and want expert help...
Great Ad: Greenpeace
🧪 Principle: Cause & Effect Juxtaposition The disaster on top. No explanation needed.
Great Ad: UNICEF
🧪 Principle: Perspective Reversal Everyone fears AI taking jobs. These children hope it does. The campaign flips a common fear into a heartbreaking truth.
Social Media Ad: Wise
🧪 Principle: The Rule of 3 Great copy sticks with you. An easy way to do this is the rule of 3. Catchy, sticky, memorable. "Your premium brand had better be delivering something special, or it's not going to get the business."
— Warren Buffett
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Brilliant Ads Newsletter
The most creative ads on the internet - Meta, TikTok, Instagram and Print.
Brilliant Ads FinTech Chime, Robinhood, Copilot Money & more. Hey, Fintech ads are their own sport. Different rules (hello compliance), different creative, different winners. Each week: the best fintech ads running right now, and exactly what to steal from them. Fintech Ad of the Week: Chime 🧪 Principle: Show the money A fan of twenties, a black card, three pills: 3.75% APY, 70 point credit boost, 5% cash back. Every objection answered before the headline lands: sign up in minutes, bank...
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Brilliant Ads This Week Old Spice, Carlsberg, Polaroid & more. Hey, Ad Professor here. Let's stop scrolling past bad ads and study the ones that got it right, shall we? This week's mix: Old Spice, Carlsberg, Polaroid & more. Ad Professor Original: Old Spice Here's an ad we made for Old Spice Do you want us to take a look at your ads? We’ve helped billion-dollar brands create high-performing social campaigns that drive real results. If you spend $100K+ monthly on ads and want expert help......